Derek Parks – SEO Copywriter

Tell. Compel. Sell.

I write copy to take your business to the next level. When you need results, you need some words and that where I craft copy that converts.

WEB CONTENT

The best websites have great copy. A quality website is essential to having a thriving business that convert leads into customers. will educate, convert, and build your brand. SEO copywriting brings traffic to your site through carefully optimized tags, meta descriptions, and appropriate use of keywords. SEO copywriting optimizes your webpages to rank in your search engine's algorithm, and will read smoothly. Your copy is a reflection of your business, and must be professional.

BLOG POSTS

Blogs position you as an authority in your industry. Blogs that are SEO optimized help your website rise in the search engine results page, increasing your traffic and conversions. By posting regularly, search engines notice your content is fresh and informative. When you strategically use relevant keywords that your customers are searching, it increases exposure to your brand and your turn up on the results page. Blog are written in a conversational tone to connect with your readers.

EMAIL MARKETING

Email marketing is the use of email to promote products and services while building the relationships between you and prospective buyers. From welcome emails to abandoned cart email series, I write email copy that strategically converts and forms long term relationships. Email marketing has the greatest ROI in digital marketing- for every dollar you spend on email marketing, you can expect to achieve a 44 dollar profit.

LANDING PAGES

A landing page is a webpage your visitors arrive at that convinces them to take the next step. Visitors typically arrive on your landing page after clicking after clicking links from emails, social media posts, and Google Ads. The main objective of a landing page is lead generation, and this is done through creating a irresistable offer (lead magnet) in exchange for contact information. Once the person is part of an email list, further contact can be employed to create follow up offers and updates.

Case Studies

Case studies build authority and generate sales without appearing to brag. When customers do well with your products and services, they want to spread the word so others buy from you. Case studies should be written as background story to how and why your consumers benefited from your product or service. Case studies are third-party endorsements and build the credibility of your brand. Most importantly, they gently prompt readers to work with you because of what you've done for others.

EMAIL MARKETING

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About Me

I am an SEO Copywriter and digital strategy consultant. provide copywriting to businesses and organizations to help them grow their brands. My client range includes food, hospitality, travel, self development, non-profit organizations, and education. My Primary Goals Are: Developing the creative voice for your brand, Turning complex, technical writing into friendly, engaging content. Writing across various social media platforms for exposure. I Provide insight to business unit leaders for the development of content strategies and content KPIs.

More importantly, I have a burning passion for good marketing, advertising and design, so I constantly keep up to date by studying (and understanding) how copywriting and buyer psychology work both on the web and offline. I know what works, what doesn’t and why. I know what makes people tick and what buttons to push to get them to spring into action. And when you work with me, I’ll pour all this knowledge and experience into your project. Let’s get started.

The more I deal with the work as something that is my own, as something that is personal, the more successful it is.

My Skills

I've helped numerous businesses increase exposure and boost their ROI through the successful execution of their digital marketing strategy.
When we team up, I'll learn all the details about your business, your clients, the industry, and your competition. Then I'll combine my knowledge and industry data to write compelling copy that converts.
Many of my clients have been with me for years, asking me to create additional materials to complement existing business ideas.
Your project is important to me, and I look forward to building a long-term relationship with you to take your business as far as it can go.